The unfortunate thing about my MFA studies is that it emphasizes on 'Account Planning', which deals more with research methodology and isn't a creative focus at all. And in a Spring Show, they're only showing creative work. Luckily for me, my instructor allowed me to do an assignment for this Cheer Dark advertisement campaign, and it was received quite well. So now my Cheer Dark advertisement campaign below will be featured at this year's Spring Show.
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